Court rejects Novo bid to block Lilly obesity drug ads

Coverage, in order

1. 15d ago
   first Pharmaphorum UK indie

   Judge backs Lilly in Novo lawsuit over weight-loss drug ads

   Judge backs Lilly in Novo lawsuit over weight-loss drug ads Phil.Taylor Tue, 27/10/2026 - 09:45

2. 15d ago
   
   BioPharma Dive indie

   Court rejects Novo bid to block Lilly obesity drug ads

   Novo failed to prove that Lilly’s campaign — which featured claims of obesity drug superiority — meaningfully harmed the Danish company’s sales, a federal judge ruled.

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